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Travel and Tourism marketing - what lies ahead?

Wednesday 10th June 2020

Travel and Tourism marketing - what lies ahead?

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There is a world post covid-19, when people will travel again. 

But what is the marketers role and responsibility in advertising today? And how can a travel brand position itself in this time of globalisation to localisation? Join our panel discussion and learn from our experts on how to restart the engine of the tourism industry. 

Our host Alberto Dal Sasso, Managing Director Nielsen and President of IAA Italy, will talk to a panel of experts about the ways in which the tourism industry can adapt. Other panelists:

Ana Henriques, Manager Branding & Campaign, TUI

Pascal Jenny, Director Arosa Tourismus

Markus Mazuran, Managing Partner Wien Nord Serviceplan

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