WHAT WILL 2022 LOOK LIKE FOR GLOBAL COMPANIES?
IAA Lunch: Global Outlook with Karen Fraser, MBE and John Ferguson
The At this exclusive, invitation-only IAA UK event, join Karen Fraser MBE, Senior Director of Thought Leadership at IPSOS and John Ferguson, Head of Economist Impact’s Globalisation, Trade and Finance practice as they uncover the challenges faced by companies as the global economy starts to recover from the shock of Covid-19.
The complexities of trade and supply chains, compounded by geopolitics and sustainability issues, have tested companies' resilience. In a global economy characterised by risk, there is a growing sense that there are too many objectives for global companies to navigate. How can they mitigate risk while looking for opportunities, and drive their CMOs to quickly revise their strategies and plan for sustainability targets as well as advertising and marketing targets?
We are incredibly fortunate to welcome Karen and John to share their thoughts
at this exclusive IAA UK lunch. This event is by invitation only.
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